Lineups Privacy Policy — How your data is protected

Lineups is a trusted online Sports Betting platform built on the confidence of millions of bettors across Bangladesh. Our Privacy Policy is not a legal formality — it is an honest commitment to every one of our users.

This document clearly outlines: what data we collect about you, why we collect it, how we keep it secure, and what rights you have over it. Lineups never sells your personal data to third parties — that is our core principle.

This privacy policy is developed in accordance with international data protection standards and updated regularly as needed.

If you have questions or find any part of this policy unclear, our Bengali-speaking support team is always ready to assist. The policy is written in plain, accessible language for your convenience.

Lineups collects only the data essential for proper platform operation, account security, and legal compliance. The types of data collected are detailed below:

Lineups does not collect sensitive information such as religious identity, political views, or medical data. We strictly follow a data minimization principle — collecting only what is absolutely necessary.

Lineups uses your data for specific, legitimate purposes. Each purpose is clearly outlined below:

• Account management: Your data is needed to create, verify, and maintain your account. Without it, we are unable to provide our services.
• Transaction processing: Financial data is used to securely process deposits, withdrawals, and betting activity.
• Service Improvement: Your betting behavior is analyzed to continually improve your platform experience.
• Security assurance: Technical data is used to prevent fraud, money laundering, and unauthorized access.
• Legal compliance: Certain data is retained to meet regulatory requirements and maintain audit records.
• Customer Support: Our support team may access your account details to resolve your issues promptly.
• Promotional communications: With your consent, we may send you emails or SMS messages about new bonuses and promotions. You can opt out at any time.

Lineups never uses your information beyond the purposes specified here. If we ever need to use it for a new purpose, we will inform you in advance and obtain your consent where required.

Lineups never sells your personal data to advertisers or data brokers. However, specific data may be shared with specific parties in the limited circumstances outlined below:

• Payment Processor: Only the information necessary to process transactions is shared with bKash, Nagad, Rocket, and banks.
• Identity verification agencies: As part of the KYC process, identity information may be shared with authorized verification agencies.
• Law Enforcement Agencies: Information may be disclosed to government authorities when required by a valid court order or investigation. Only the minimum necessary information is provided in such cases.
• Technology partners: Server hosting and security providers may access limited technical data, and are bound by strict confidentiality agreements.

Lineups uses cookies and similar tracking technologies to enhance your experience. Cookies are small text files stored in your browser. They are not used to identify you personally — only to keep your session active and remember your preferences.

We use three types of cookies:

• Essential Cookies: These cannot be disabled, as they are required to keep your login session active and maintain platform security.
• Functional cookies: Used to remember your preferences, such as language and betting odds format. These are optional.
• Analytics Cookies: These cookies help us understand which parts of the platform are used most. Overall traffic is analyzed without identifying individual users.

You can manage or delete cookies at any time through your browser settings. However, disabling essential cookies may limit certain features of the platform.

Lineups employs industry-leading technology to protect your data. Security is not merely a feature — it is the foundation of our platform.

• SSL/TLS encryption: All communication between your browser and our servers is secured with 256-bit SSL encryption — the same standard used in the banking sector.
• Data encryption: Sensitive data such as passwords and financial information is stored in encrypted form in our database. No data is stored in plain readable text.
• Two-Factor Authentication (2FA): You have the option to enable 2FA for added security on your account. We strongly recommend keeping it turned on.
• Security audit: Regular security testing (penetration testing) is conducted by external expert teams.
• Access control: Only authorized Lineups staff can access the data they need, and every access is logged.

Please note, however, that no system on the internet is 100% impenetrable. If you notice any suspicious activity on your account, contact our support team immediately.

Lineups retains your data only for as long as it is necessary or legally required. Retention periods by data type are listed below:

• Account information: For a minimum of 5 years during and after account closure (as required by law).
• Financial transaction records:Up to 7 years, in accordance with anti-money laundering regulations.
• Betting history: Up to 3 years after account closure.
• Technical logs: Up to 12 months maximum, then automatically deleted.
• Marketing Communication Consent Records: Retained as proof for up to 3 years after consent is withdrawn.

Once the retention period expires, your data is permanently and securely deleted in accordance with international data security standards.

As a Lineups user, you have specific rights over your own data. We respect these rights and are here to help you exercise them.